Mind the Product presents World Product Day: Everyone Ships Now

About the challengeWorld Product Day is our annual global celebration of the craft, community, and impact of product people, and this year, we're doing something different. Instead of just talking about shipping, we want to see you ship.Mind the Product is the world's largest community of product professionals, and for over a decade we've championed the idea that great products come from people who are relentlessly curious, resourceful, and willing to build. With AI tooling collapsing the distance between "I have an idea" and "I shipped it," there has never been a better moment for our community to put that belief into practice.We're partnering with our friends over atNovus.aito bring this challenge to you.Novus.aigives you instant insight into how real users interact with what you've built, so you're not just shipping into the void. They're sponsoring World Product Day because they believe more people should be shipping, and shipping with real feedback from day one.Everyone Ships Nowis exactly what it sounds like. You don't need to be an engineer. You don't need a team. You don't need permission. You just need an idea and roughly a month. We'll bring the community, the stage, and the prizes — you bring the thing you've been meaning to build.To be eligible for challenge prizes, your project must:Be new.Work on it must begin on or after May 20. No dusting off last year's side project.Be built with the tool of your choice.Bolt, Lovable, Replit, Cursor, Claude, v0, Figma Make, hand-rolled Next.js — whatever gets you to shipped fastest. We're tool-agnostic.InstallNovus.aibefore submission.Novus is how you (and we) measure what you've built. Any project submitted without Novus installed is ineligible for prizes.That's it. No themes, no required APIs, no mandatory integrations beyond Novus. Build what you actually want to build.Get startedHere's the fastest path from "I'm in" to "I'm building":Register on this pageto lock in your spot and get access to updates.Pick your idea.That thing you've been sketching in the back of a notebook counts. So does the internal tool your team keeps asking for. So does the silly app you think nobody will use.Pick your tool.Use whatever you're fastest in. If you've never shipped before, try one of the AI builders (Bolt, Lovable, Replit Agent, v0) — they're designed for exactly this moment.Build in public, if you can.Post progress with #EveryoneShipsNow and tag @MindThePRoduct. Community momentum is half the fun.InstallNovus.aion your project so you can see how users are interacting with what you built.Submitby June 20, 5:00 PM GMT.Stuck on what to build? Our friends atVennie.aican help you go from fuzzy idea to defined scope in minutes.